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eMobility Careers
White-collarSenior (6-10 yr)MarketingHigh demand

EV Product Marketing Manager

Owns product positioning, launch plans and competitive intel across an EV product line.

Salary band · India

₹22L – ₹48L

Median ₹32L

Experience

512 yrs

Senior (6-10 yr)

Hiring outlook

High

Role overview

Product marketers bridge product and brand. They author launch playbooks, build the messaging hierarchy, train sales and dealer staff, and run competitive benchmarking that informs the product roadmap.

Key skills

PositioningLaunch playbooksSales enablementCompetitive benchmarkingMessaging hierarchy

Tools & software

Salesforce / HubSpotLinkedIn Sales NavigatorMicrosoft 365Quote configurator

Responsibilities

  • Own the assigned territory or account quota — pipeline, forecast and closure.
  • Build relationships with fleet operators, dealers, government agencies or B2B buyers as appropriate.
  • Run product demonstrations, ROI workshops and pilot programs.

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Requirements

  • MBA or equivalent business education preferred; engineering background a plus.
  • Demonstrated quota attainment in automotive, energy, mobility or industrial sales.
  • Comfort with consultative selling, RFP responses and multi-stakeholder negotiations.

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Typical employers

Tata Motors EVMahindra ElectricAther EnergyOla Electric

Industries

EV OEM

Reports to: Regional Sales Head

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